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Strategic Process
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Creative Intelligence Blog
Archive for the ‘Public and Media Relations’ Category
The Bureau of Unintended Consequences
Monday, January 9, 2012
Back in graduate school, I learned about a fascinating communications theory that had its roots in rural Iowa: diffusion, or the exploration of how new ideas spread.
Brands That Make Heroes Out of Customers
Tuesday, November 1, 2011
One of the tenets of branding is the principle of self-identification. The idea that I feel differently about myself because I use/drive/shop/…
The Emotional Side of Data
Wednesday, May 25, 2011
Yesterday, I heard Kansas Secretary of State Kris Kobach being interviewed on NPR’s Talk of the Nation, discussing new voter registration laws…
