June 22, 2015
The tragically renewed controversy this week regarding the use of the Confederate battle flag posted outside the South Carolina state capitol offers an important lesson about the power of logos.
After two decades of working with visionary companies, you can’t help but learn a thing or two.
For starters, you learn that success comes in many forms: increased revenue…larger market share…a more authentic, valuable brand…a more profitable exit strategy. However you define success, marketing always has a vital role to play. We’ve seen that a business succeeds in its marketing efforts when big creative ideas are intelligently applied across multiple communication platforms—Web, mobile, print, social media, PR, advertising and events. Do this consistently, and you can blow past your competitors, achieve your goals and have fun doing it. We’ve helped dozens of visionary organizations achieve this level of transformation. We can do it for you.
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