TCA Creates New Video Showcasing Inada Sogno DreamWave Massage Chair

by David Heitman

We recently produced a new video for our client Inada USA, highlighting their Sogno DreamWave™ Massage Chair—The World’s Best Massage Chair™.

“Transcendental Relaxation” is a one-minute vignette showcasing the Sogno’s features, including its easy-to-use remote, 170 degree angle of recline, foot and calf massage and 1,200 square inches of body coverage.

We developed the overall concept for the video, developed the storyboard, directed two days of production in studio, and then finalized in post-production. “It was a great team effort with our talent and the great work of our go-to video partners at Dan Knudson Productions,” said Creative Director David Heitman.

You might also notice that the woman modeling the chair in the video is none other than TCA’s own Kate Rubsamen, client services manager. The professional model who was slated for the project got a flat tire in Denver on the way to the shoot and Kate, with her usual aplomb, came to the rescue.